Video: BTA Beach Economy Vision Presentation

May 10, 2016

“The Bermuda pink sand beach experience must be iconic, memorable for its natural beauty complemented by cleanliness and casual amenities that are culturally authentic,” according to the Bermuda Tourism Authority’s Beach Economy Vision.

The island’s “Beach Economy Vision” was the subject of today’s [May 10] presentation to the Hamilton Rotary Club, with attendees hearing from the BTA’s Director of Public & Stakeholder Relations Glenn Jones, the BTA Director of Research & Business Intelligence Erin Smith and Craig Burt from the Department of Parks.

Glenn Jones BTA Rotary Lunch Bermuda, May 10 2016-1

The “Beach Economy Vision” presentation follows below [PDF here]:

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Comments (12)

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  1. wondering says:

    What a bunch of waffle. Get the tourists on the beach and let them enjoy some rum!

    • And de CEO STILL gets $1,000 a day!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

      • inna says:

        A lot less than other CEOs in Bermuda !

        • Are other CEO’s being paid from Public Funding.
          Mmmmmm

          • Double S says:

            Yes….the BHB CEO for one.

            The same salaries that Zane Desilva of the PLP refused to release while in power.

            The same ones that will now be made public under the OBA within the next month or so.

            Any other dopey questions?

        • Jus' Wonderin' says:

          ALOT LESS than other CEO’s around the world doing the same thing too…

    • wondering says:

      the vision is weak IMHO. we have all of these pretty pretty presentations, but some of the people in these positions of authority, marketing, PR, etc are not the boots on the ground individuals that we need on the job.

      we THINK they are the best thing for tourism but they are definitely not.

      they justify their pay cheque but the results haven’t shown.

      the DIFFERENT approach that is so much desired is seldom achieved because we have delusions of grandeur whilst our relatives to the south keep the KISS approach and have double our figures relative to their occupancy capacity.

  2. Personally, I believe the Bermuda Tourism Association have given everyone “an eye opener” ref. to what their plans are with Government Depts. If anyone has any other views then please submit it / them…

  3. Keep Bermuda Beautiful says:

    Congratulations to Bermuda Tourism Authority for focusing on a beach economy vision and coordinating a consistent plan for these five beaches involving stakeholders, visitors, locals, relevant departments including environmental organizations. Bringing up the standards at these five beaches. And thank you to Rotarian George Cook who brought up the problem of cigarette butts littering the sand. KBB is happy to play a small role in beach improvement.

  4. O.M.G says:

    I not sure why there is such negative talk about all that the OBA and the BTA is trying to do to get this island back on its feet. If they were not doing anything you would be complaining. What the hell did the PLP really do for this country and for the people. Ya gave a few things free but what did that do beside putting us in more Debt like free bus rides now we have broken busses and no money to fix them etc. it was really nice to hear the news tonight about the cruise ship deal. The PLP which really should not be able to air with all the negative outlook about anything the OBA is trying to do for US. Why don’t they have programs to help the people. She should try spending more time with bringing on positive role models to help people instead of making people more angry that is not going to help anybody get anywhere in live. Keep up the good work BTA AND OBA I know you have us at heart. Why would you trying to bring this country’ to its knee. oh ya that was the last government who said that remember and he said he was for the people. I don’t think so. Just himself where is he now enjoying life while his people are suffering. God be with us