BTA To Feature Businesses In Winter Guides
The Bermuda Tourism Authority [BTA] is looking to produce promotional guides for each season that “communicate and differentiate the various offerings available during the island’s seasons,” with local businesses invited to submit their details to be featured in the upcoming Winter Guide.
A spokesperson said, “We’re looking to include your business in a strategy to better define and promote Bermuda’s four seasons. The Bermuda Tourism Authority is looking to produce promotional guides for each season that communicate and differentiate the various offerings available during the island’s seasons.
“This will allow us to keep content fresh and reflective of current curated experiences in order to better connect with our visitors. The first of these was the Out Here Fall Guide. Next up is the Winter Guide.
“If you would like to have your tour, event, or offering featured in our upcoming Winter Guide, please submit it online by October 1. Our winter guide will feature experiences available January through March.”
The full Out Here Fall Guide follows below [PDF here]:
Hope Laverne Furbert has approved this!!??
BTA has all these attractive guides but how are they getting them to visitors and especially potential visitors? They are far more valuable in attracting potential visitors and are not readily visible on the Tourism website. The Fall guide should be out in early August for maximum benefit.