BTA’s Art Month To Showcase Cultural Events
The Bermuda Tourism Authority’s second annual Art Month in October will showcase Bermuda’s vibrant arts scene through cultural events, exhibitions, and special hotel deals for art lovers.
A spokesperson said, “The Bermuda Tourism Authority [BTA] is excited to announce the second annual Art Month, running throughout October. This celebration puts a spotlight on Bermuda’s vibrant culture, offering unique artistic experiences that go beyond the island’s traditional sun, sand, and sea attractions.”
“Art Month is part of the BTA’s strategic efforts to position Bermuda as a year-round tourism destination by highlighting attractions and authentic cultural assets that appeal to a core traveller, the cultural enthusiast,” Tashae Thompson, VP of Experiences at BTA, continued. “Visitors are increasingly seeking out art and cultural experiences, and we’ve been actively marketing these offerings alongside travel packages. We are excited about the many offerings available to travelers during October, making it easier than ever for them to explore Bermuda’s vibrant creative scene.”
The spokesperson said, “This year, Art Month will be promoted to international visitors through special travel packages from four participating hotels, offering discounts of 20–35% to encourage art enthusiasts to explore Bermuda’s cultural landscape. These packages complement the month-long festivities and provide visitors with immersive opportunities to experience the island’s thriving creative scene.
“Bermuda’s Art Month was launched earlier this summer with a high-profile activation, “Paint the Town Pink,” in New York City, featuring installations by local artists Shanna Hollis, Alshante Foggo, and Nhuri Bashir in high-traffic areas. The initiative was further promoted through the Travel & Leisure platform, and during a sales mission in Philadelphia, featuring artist Carlos Santana, targeting travel advisors and meeting planners.
Signature Events of Bermuda Art Month 2024
- Flora in Flux: Shaping Identity [October 1 – October 31]
“Kicking off the festivities is Flora in Flux: Shaping Identity, an exhibition by artists Claire Peverelli and Stratton Hatfield at The Loren Hotel. Running through October, this exhibition explores Bermuda’s evolving identity through its flora. The public is invited to the opening reception on October 1, from 6 to 8 PM, with an additional artist talk on October 17.
- Not All Has to Be As It Was [September 27 – February 22]
“Masterworks Museum will host Not All Has to Be As It Was, an exhibition by Bermudian artist Gherdai Hassell. The show also features collaborations with Yesha Townsend and Essence Aikman. A “Curated Conversations” event with Townsend will be held on October 24 from 5:30 to 7 PM.
- Sip & Paint at Prospero Cave [October 6, 13, 20, 27]
“This October, visitors can unwind with Sip & Paint at Grotto Bay’s Prospero Cave each week. Led by local artist Alshante Foggo, participants will create artwork while enjoying complimentary wine and canapés in one of Bermuda’s most breathtaking locations.
- Meditations on Form with Melanie Eddy
“A highly anticipated addition to Art Month, Bermuda-born, London-based jewellery designer Melanie Eddy will showcase her signature geometric faceted forms in Meditations on Form. Sponsored by Butterfield with support from the Bermuda Foundation, this exhibition is curated by Eve Godet Thomas. Eddy’s work, featured in exhibitions at Sotheby’s [New York and London] and in the permanent collection at the Victoria and Albert Museum, is deeply rooted in her Bermudian heritage. Her pieces reflect the island’s architecture and landscapes, offering viewers a meditation on her memories of Bermuda. The exhibition will provide a rare opportunity to see her work up close and learn about her creative process.
- National Museum of Bermuda Artist Talks
“Art Month will also feature a series of Artist Talks hosted by the National Museum of Bermuda [NMB]:
- October 3: Lisa Howie will explore the contemporary art scene of the Azores in a discussion on NMB’s Alternative Voices exhibition.
- October 5: Jayde Gibbons will offer insights into her powerful photography series FAMILY [FAM, I Love You].
- October 27: Graham Foster will discuss his iconic Hall of History mural, which traces 500 years of Bermuda’s history.
- Untold Stories – Bermuda Art Month Closing Party [November 1]
“The Art Month Closing Party at the Bermuda National Gallery on November 1 will feature live music from In Love and Unplugged, signature Bacardi cocktails, and the chance to meet artists from the 2024 Bermuda Biennial.
“For a full schedule of Art Month events, travel packages, and to register, visit gotobermuda.com.”
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