Mereo Advisors Group Rebrands As Cedar Trace
Mereo Advisors Group, the Bermuda-based insurance, reinsurance and asset management group, will rebrand as Cedar Trace.
A spokesperson said, “Cedar Trace’s business and management team remain exactly the same.
“Cedar Trace has a close alignment with Mereo Insurance Limited, the Bermuda reinsurance company with an A- financial strength rating from AM Best. This relationship will not change after the rebranding.”
“The name and logo changes are to draw a clearer distinction between the regulated balance sheet and all the other business lines we currently operate or plan to operate,” said Lawrence Minicone, Cedar Trace’s CEO.
The spokesperson said, “All companies within the Cedar Trace Group will change names: Mereo Advisors Holdings Limited is now Cedar Trace Advisers Holdings Limited; Mereo Advisors Limited is now Cedar Trace Advisers Limited; Mereo Capital Limited is now Cedar Trace Capital Management Limited; Mereo ILS Opportunities Limited is now Cedar Trace ILS Opportunities Limited.”
