Photos: Marley Fragrance Launch Event

July 26, 2025 | 3 Comments

Marley Fragrance, a new luxury scent collection inspired by Bob Marley’s legacy, has launched exclusively in Bermuda at Brown & Co, and to mark the occasion, and event was held at Queen Elizabeth Park in Hamilton.

A spokesperson said, “One of history’s most iconic musicians, Bob Marley, continues to transcend generations through music, message, and now – through fragrance. Marley Fragrance, a new luxury scent collection inspired by the life and legacy of Bob Marley, has officially launched and is now available exclusively in Bermuda at Brown & Co.

“Developed under a multi-year licensing agreement between the Bob Marley Group of Companies and U.S.-based fragrance house Michael Malul, the Marley Fragrance collection features six distinct, mood-enhancing scents that channel the artist’s core values of love, peace and unity.”

“My family’s message has always been about love, unity, and living in harmony with the world around us. Marley Fragrance is an extension of that spirit – each scent is created to bring you home, to evoke peace, joy, and a sense of connection,” said Cedella Marley, CEO of the Bob Marley Group of Companies, Grammy-winning singer, author, designer, and Marley’s daughter. “This collection is a tribute to our legacy and how we continue to inspire people, creating a sense of calm and togetherness that lasts across generations.”

The spokesperson said, “Each fragrance is crafted by world-renowned perfumers at Givaudan and Firmenich, incorporating scientifically-backed Mood-Enhancing Technology designed to activate positive emotional responses – from joy and relaxation to invigoration.

“Grouped into three categories, the collection captures the emotional range of Marley’s message through scent – Love, Peace, and Unity.

“The Love-inspired fragrances are warm, romantic, and intimate. Satisfy My Soul is a comforting blend of sea salt, ambrette, and vanilla. Lights Down Low is rich and sensual, with notes of pomelo, clove leaf, and amber.

“The Peace-inspired scents are calm, fresh, and serene. Place of Peace offers a soothing infusion of linden flower, agave, and earl grey tea. Mellow Mood is uplifting and grounded, blending cédrat, ginger zest, and cedarwood.

“The Unity-inspired fragrances are vibrant, fruity, and energising. Soul Rebel delivers a bright burst of mango nectar, hibiscus, and sandalwood, while Simmer Down is sun-soaked and spicy, featuring notes of star apple, cardamom, and amberwood.”

“It’s exciting to share my family’s legacy through fragrance,” said Cedella Marley. “Each scent evokes a unique emotion – from the calm of peace to the brightness of the sun, featuring island notes like mango, basil, hibiscus and cinnamon. It’s a true celebration of our roots, a love letter to our story.”

The spokesperson said, “To deepen the connection to Bob’s homeland, the perfumers incorporated ingredients either indigenous to or inspired by Jamaica, such as mango, pineapple, star apple, hibiscus, cinnamon, and basil – capturing the warmth, vibrancy, and natural rhythm of the island.”

“Bob Marley’s messages of love, peace and unity are all feelings that are easily evoked through scent,” said Hanan Malul, CEO of Michael Malul. “Warm musks and spices mimic the passion of falling in love, fresh plants and flowers conjure calm, and bright fruits invigorate us in the same way as the energy of our friends, families and communities. The connection between Bob Marley’s legacy and fragrance was clear to our team, and we’re proud to share that experience with consumers.”

“We’re honoured to be the exclusive Bermuda retailer for Marley Fragrance,” said Nicole Warren, General Manager of Brown & Co. “This is more than a fragrance launch – it’s a celebration of culture, connection, and legacy. Each scent tells a story that resonates deeply with our community. At Brown & Co., we’re committed to bringing world-class brands to the island, and Marley Fragrance is a perfect example of that commitment – thoughtfully crafted, globally inspired, and deeply meaningful.”

The spokesperson said, “To mark the Bermuda launch, Marley Fragrance hosted an invite-only, cocktail-style event on Thursday evening at Queen Elizabeth Park, where guests experienced a curated pairing of fragrances with ital-inspired light bites and mocktails. The celebration continues this weekend with an in-store activation at Brown & Co., featuring expert fragrance consultations, gift-with-purchase offers, complimentary bottle engraving, and live music from a local DJ.”

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Comments (3)

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  1. Gerald says:

    So they can drink in the park and i cant!! Mm mm double standards

  2. Lynne says:

    Gerald & Joe, all of the beverages served were strictly non-alcoholic. ????

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