Bermuda Motors Reps Attend MINI Conference
Bermuda Motors representatives Joy Burgess and Sebastien Cornet attended the MINI Product & Marketing Conference in Budapest, Hungary.
A spokesperson said, “Bermuda Motors was proudly represented at the MINI Product & Marketing Conference held in Budapest, Hungary, in June 2026 by Joy Burgess, Senior Sales Representative, and Sebastien Cornet, General Sales Manager.
“The conference brought together MINI representatives from around the world to discuss the brand’s current performance, future product strategy, marketing initiatives, and emerging trends shaping the automotive industry.
Joy Burgess, Senior Sales Representative, and Sebastien Cornet, General Sales Manager
“Throughout the event, attendees participated in workshops focused on MINI Editions and personalization opportunities, reinforcing the individuality and creativity that have long defined the MINI brand.
“One of the highlights of the conference was the opportunity to experience the new MINI Cooper Paul Smith Edition firsthand. With only four units expected to arrive in Bermuda later this summer, the exclusive designer collaboration generated significant interest among participants.”
Ms Burgess said, “It was exciting to see the MINI Cooper Paul Smith Edition in person and gain a deeper understanding of the design philosophy behind this unique collaboration. We look forward to sharing this special edition with MINI enthusiasts in Bermuda.”
The new MINI Cooper Paul Smith Edition
The spokesperson said, “The conference also featured sessions on the growing role of artificial intelligence in the automotive industry, discussions with MINI product specialists, and networking opportunities with marketing and product teams from international markets.”
“Attending events such as this allows our team to remain closely connected to the MINI brand and its future direction,” said Mr Cornet. “The knowledge and insights gained ultimately help us better serve our customers in Bermuda.”
William Madeiros, Managing Director of Bermuda Motors, said, “We commend Sebastien and Joy for representing Bermuda Motors at the MINI Product & Marketing Conference. Their commitment to continuous learning and professional development helps ensure that our customers benefit from the latest product knowledge and industry best practices.”
