Bermuda’s November Social Media Rankings

November 12, 2014

[Written by Don Burgess] Former WWE champ and FOX news commentator John Layfield remains the most influential person in Bermuda on social media.

Mr Layfield has a Klout score of 86, seven points higher than singers Heather Nova and Collie Buddz, who are tied for second with 79.

Premier Michael Dunkley is the only politician on our list, while Bernews is the top business.

Klout is a website and mobile app that uses a variety of social media to rank users as to their online influence with a “Klout Score”. The scores run from 1 to 100. US president Barack Obama is one of the few people who have achieved a perfect score and currently has a 99 rating.

Klout uses Facebook, Foursquare, Google+, Instagram, LinkedIn, Twitter and Wikipedia to determine a person’s score.

A person could have many followers on Twitter, but if many of the accounts are spam or fake followers, that will then count against a person’s score.

It also takes into account how influential the people who retweet you are and how many retweets you get. Getting 100 retweets from 100 different people is worth more than 100 retweets from the same person.

Klout does have its critics who would say a person’s online influence is impossible to measure or not truly indicative of a person’s real social media influence. All the scores below were taken over November 7-9.

If you have a Klout score of 53 or higher and were not on this list, please e-mail Don Burgess at dburgesspb@gmail.com.

Top Klout scores in Bermuda

1. John Layfield 86
2. Heather Nova 79
2. Collie Buddz 79
4. Bernews 73
4. Shari-Lynn Pringle 73
4. Bermuda Tourism 73
6. Carla Zuill 69
6. Clare O’Oconnor 69
8. Mike Hind 67
9. Lexy Correia 66
10. Michael Dunkley 65
10. Susan Thomas 65
12. Hannah Collins 64
12. Kistin White 64
12. Karriem Sharrieff 64
12. Jamel Hardtman 64
12. Bermemes 64
12. D’General 64
12. Fairmont Southampton 64
12. Clifton Webb 64
20. Fairmont Hamilton 63
20. Don Burgess 63
20. Nothing to do in BDA 63
23. Patrick Caton 62
23. Carly Lodge 62
25. Marc Boden 61
25. Dudley Freedom 61
25. PowerGirl Trina 61
25. Digicel Bermuda 61
29. Emily Ross 60
29. Sportschickca 60
29. Bermudian Magazine 60
29. Laurel Burns 60
29. Jeremy Deacon 60
33. Graham Maule 59
33. The Royal Gazette 59
35. Qian Dickinson 58
35. Chris Phillips 58
35. Zenji Ingham 58
38. Adjustah 57
38. Jon Legere 57
40. Elizabete Varao 56
40. Nahki Wells 56
40. Vibe 103 56
40. Ledrew Fox 56
44. DJ Rusty G 55
44. Dejon Simons 55
44. Alexander Green 54
44. Russell Griffith 54
44. SociaLEE Consulting 54
44. Shiona Turini 54
49. Sara Westhead 53
49. Ru Di 53
49. Louis Galipeau 53
49. Cordell Riley 53
49. Ryan Whiting 53
49. Jodi Lewis 53
49. Dion Correia 53

Don Burgess is the former deputy editor of the Bermuda Sun newspaper who has a strong interest in social media.

Bermuda’s November Social Media Rankings

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Bermuda’s November Social Media Rankings

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