Rosemary Jones Joins Tourism Authority

June 11, 2019

Rosemary Jones Bermuda June 2019 (1)The Bermuda Tourism Authority [BTA] announced that Rosemary Jones has joined as Director of Corporate Communications & Strategy, reporting directly to Kevin Dallas, BTA’s Chief Executive Officer.

In her role, she is responsible for the implementation, on-going review, and evolution of the island’s National Tourism Plan, coordinating and managing multiple departmental teams and outside stakeholders.

Ms Jones will also be responsible for the two-way communication with local media and industry stakeholders, among other essential duties. She joins BTA on July 1, 2019, and replaces Glenn Jones, who in April was promoted to Chief Experience Development Officer.

Ms Jones has established herself as one of Bermuda’s top communications executives, with experience in both public relations and journalism.

Previous to her appointment at the BTA, she served as the head of communications and marketing at the Bermuda Business Development Agency for four years. In that role she was instrumental in driving national PR plans, producing content and advocacy campaigns, cultivating local and global media coverage, and promoting a variety of industries within Bermuda’s financial services sector.

“Rosemary’s reputation for excellence precedes her, and we’re thrilled to bring her onboard at the BTA,” said Kevin Dallas. “We know she will be a great addition to the team and will help us continue the momentum of moving our National Tourism Plan forward in a passionate and sustainable way as well as connect with relevant stakeholders to ensure all voices are heard.”

Trained as a newspaper, magazine and broadcast journalist, Ms Jones’ bylines are found in numerous North American publications, including People and Islands magazines. She is a former reporter-editor for Broadcast News Toronto, editor of The Bermudian magazine, managing editor of Bermudian Business magazine, and the author of several books, including the Moon Bermuda travel guide published by Avalon Travel, Royal Bermuda, Hall of History: Bermuda’s Story in Art and Bermuda: Five Centuries, which won a Bermuda Literacy Award for Non-Fiction.

“It’s a real honour to join the BTA’s talented team and help build on its already impressive achievements,” said Ms. Jones. “Travel and tourism have always been big passions of mine, so I’m thrilled to have this opportunity to tell our story, encourage national dialogue, and support the industry and its stakeholders as we take Bermuda’s tourism economy to the next level.”

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Comments (6)

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  1. Congrats says:

    She will do well.

  2. Joe Bloggs says:

    Congratulations to both Ms. Jones and the BTA. I think they will compliment each other.

  3. 2scoops says:

    Congrats they sure have a good person in Rosemary

  4. A one time frequent visitor says:

    One challenge Ms. Jones will face is the cost of cruise ship docking – $426.92 per couple. Over %500,000 per 3 day docking. Line up costs with value and this island would be overwhelmed with tourists!

    Pricing Details
    Guest 1
    Guest 2

    Cruise Fare $519.00 $519.00

    Govt Taxes,
    Fees & Port
    Expenses $213.46 $213.46

    Total per Guest

    Payment Schedule
    Balance Due

    Final Payment $1,464.92
    Final Payment Date June 12, 2019 11:26 PM EDT

    • What says:

      What’s your point? Look at what Hawaii charges! And cruise ship passengers don’t spend a lot off the boat!

  5. Rita Shapiro says:

    Well done Rose – very deserved.