Digicel Renews Partnership With Nova Mas
Digicel Bermuda announced the renewal of its longstanding partnership with local carnival band, Nova Mas International.
A spokesperson said, “In a significant development for Bermuda’s cultural and entertainment landscape, Digicel Bermuda is thrilled to announce the renewal of its longstanding partnership with local carnival band, Nova Mas International, a collaboration that has been enriching the community since 2018.
“The partnership aligns seamlessly with Digicel Bermuda’s ongoing campaign, ‘Proudly Bermudian,’ underscoring the company’s commitment to supporting and promoting local heritage and talents. By joining forces with Nova Mas International, Digicel Bermuda aims to enhance the carnival experience, making it more accessible and engaging for everyone in Bermuda and beyond.”
Daniela Nandlal, Marketing Manager at Digicel Bermuda, expressed her enthusiasm about the partnership, stating, “We are delighted to partner again this year with Nova Mas International, a band that embodies the energy, creativity, and passion of Bermuda’s carnival culture. This collaboration is a natural fit for our ‘Proudly Bermudian’ campaign, as it amplifies our dedication to celebrating the rich tapestry of our island’s culture. Together, we look forward to making this year’s carnival an unforgettable experience.”
The spokesperson said, “Nova Mas International, known for its spectacular costumes and vibrant celebration of Caribbean and Bermudian cultures, is equally excited about the opportunities this partnership presents. Seldon Woolridge, Director of Nova Mas, highlighted the importance of collaborations like these in promoting Bermuda’s unique cultural offerings to a wider audience.
“As part of the continued partnership, Digicel Bermuda and Nova Mas International will be hosting events and giveaways designed to celebrate Bermudian culture, unity, and pride. Further details about these events and giveaways will be announced in the coming weeks, promising an exciting build-up to the carnival celebrations on June 17, 2024.
“This partnership is a testament to the strength of community and the power of collaboration in promoting cultural heritage and unity. Both Digicel Bermuda and Nova Mas International invite everyone to join in the celebration and to experience the vibrancy, colour, and spirit of Bermuda’s carnival like never before.”
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