BTA Release New “Uncover The Arts” Brochure
The Bermuda Tourism Authority [BTA] and the Department of Community and Cultural Affairs have unveiled an array of visitor experiences for the November through March travel period in its new Uncover the Arts brochure.
“Many of the attractions and activities are brand new to the local tourism scene,” the BTA said.
“The Uncover the Arts period stretches from November to March, but some activities in this year’s brochure will be available until April 30, 2016. Many activities are free. In all there are about 50 things to do in the brochure, something available every day of the week.
“The experiences are designed to meet travellers’ desires which the BTA learned during extensive consumer research. The activities touch on Bermuda’s emerging food culture, its aesthetic eco-excursions, sports and the island’s rich history and architectural charm.”
“Raising the profile of Bermuda’s cultural tourism assets, strengthening its gastronomy scene and leveraging its natural environment are all objectives of the National Tourism Plan.”
“The new Uncover the Arts brochure and the Cultural Passport are available in Visitor Information Centres across the island and online at the BTA’s consumer website.”
“We’re very excited to have eighteen new unique and authentic Bermuda experiences added to Bermuda’s list of cultural treasures,” said Pat Phillip-Fairn, the BTA’s Chief Product & Experience Officer.
“This is the second year in our effort to re-establish Bermuda as a destination for all seasons. The robust collection of experiences in our new brochure shows just how effective we are when the entire industry rallies around a focused strategy.”
Mrs Philip-Fairn added: “St. George and St. David’s provide a rich cultural experience that visitors tell us they absolutely love. We have now made it convenient and cost effective for visitors to get more of what they love.”
“The Department of Community and Cultural Affairs is pleased to again partner with the Bermuda Tourism Authority on this initiative,” said Heather Whalen, Director of Community and Cultural Affairs.
“We at the Department are of the view that cultural tourism is an important driver of Bermuda’s economy because it not only provides an avenue for our guests to have an authentic experience of our rich cultural heritage; it also affords our people opportunities to generate income from cultural products. We welcome their participation.”
Some of the attractions and activities include:
Food Culture
The BTA said, “For the first time, farmer Tom Wadson will offer visitors a once-weekly tour of his farm in Southampton, giving behind-the-scenes peeks into greenhouses and animal kennels. In the west, Dockyard Brewing Company has added a beer tasting tour, in the east, Sweet Saak will teach hands-on classes for people who want to learn to bake Bermudian traditions, and centrally, at the Botanical Gardens, Dr. Kuni Frith is offering workshops on local folk medicine remedies. The top five local fish sandwich favourites are also listed.
Eco-Excursions
“For the nature-lover there is a new Cooper’s Island tour, a hibiscus gardens tour and a Railway Trail excursion through Sandys and Southampton.
Heritage
“Canon W. David Raths, will give once-weekly tours of St. Peter’s, the oldest Anglican Church in the New World. While in St. David’s a new tour of Bermuda’s unofficial tenth parish is on the schedule. Meantime, the popular Haunted History experience which began earlier this year winding the streets of St. George, will run through the winter months for the first time, offered to visitors in tandem with dinner at Tempest.
Cultural Passport
“The east end’s continuing and unwavering commitment to Bermuda’s heritage prompted the BTA to create an East End Cultural Passport. For one price, $30, a history explorer to the east end will receive a seven-day pass to seven forts, museums and attractions in St. George and St. David’s.”
The 21-page “Uncover the Arts” brochure follows below [PDF here]:
Thanks B.T.A. for this “something new” to do in these coming winter months. I, like countless other locals will find this to be of interest…as will our visitors.
Must be attracting retirees, haven’t heard nothing about unlimited Fun,Rum and Excitement. That’s why the Caribbean island’s out do us, we’re too conservative and boring and they have much more to offer.
Idiot. Shut up, and do something positive.
The graphic design work on these brochures are top class. Hope that’s a Bermudian being well paid in that position!!!
If it was a Bermudian, I can assure you they were underpaid, if they were paid at all.
Everyone in the BTA in Bermuda is Bermudian except for Bill Hanbury. Stop trying to put a negative spin on something that will have a truly positive impact on our ‘shoulder’ season. The graphics are obviously beautiful and deserve appreciation regardless of who designed them because they’re helping to promote our tourism product.
All of this work was done by the BTA’s own graphic designer who is Bermudian
Amazing tourism things to see and do in Bermuda in the “off” season. And, I too hope a Bermudian is being well paid for the design work. Hanbury says he’s the only BTA work-permit holder, so it must be a Bermudian doing this work. Don’t they deserve it?
why do they not include tea time? does no one drink tea anymore? smh
You did not look very hard did you? Wednesdays between 1-4pm at the Bermuda Perfumery in St George’s. Go and have your tea.
The list of activities is extensive. It looks very promising. There will always be those that say Bermuda is boring, or there is nothing to do in Bermuda. They are clearly wrong. Keep it coming BTA. I am a believer.
Why thank you good sir!
care to join me for a cup of tea?
first round on me
toodles