Moët & Chandon Named Official AC Champagne

July 20, 2015

Moët & Chandon has been named the official champagne of the 35th America’s Cup, with the partnership reinforcing “the Maison’s longstanding history of supporting elegant sportsmanship and savoir-faire.”

A spokesperson said, “The America’s Cup is a dynamic competition that challenges the best sailors in the world in both match and fleet racing skills. Moët & Chandon’s presence will create unique ways to share special #moetmoment, from the Club AC VIP hospitality to unique brand experience at Moët & Chandon bars in the public zone.

“And last but not least, unforgettable podium moments on and off shore with bespoke Jeroboam trophy bottles of Moët Impérial, champagne for each event.

“A thrilling spectacle with a rich tradition, the America’s Cup features the best sailors on the world’s fastest and most impressive boats.

“It consists of three main stages where Moët & Chandon will celebrate athletic achievement as the official champagne: the Louis Vuitton America’s Cup World Series, beginning in Portsmouth in the UK from July 23-26, 2015 and continuing with events around the world through 2016; the Louis Vuitton America’s Cup Qualifiers and Playoffs in 2017, leading to the America’s Cup Match presented by Louis Vuitton in Bermuda in June 2017.

“Six iconic teams from around the globe will participate in the Louis Vuitton America’s Cup World Series, including the defending champion Oracle Team USA, Artemis Racing [Sweden], Emirates Team New Zealand, Groupama Team France, SoftBank Team Japan and Land Rover Bar [UK].”

Moët & Chandon generic

“Moët & Chandon’s association with the America’s Cup goes as far back as 1987: baptizing legendary race boats, creating dazzling champagne cascades with elegant crystal champagne flutes and toasting the daring victories of the athletes.

“Moët & Chandon closely reflects the sailing world’s bold, modern spirit and dedication to the pursuit of victory. The Maison’s presence at these sporting events demonstrates its commitment to a race that tests the extraordinary skills of athletes as they wrestle with the forces of wind and sea.

“Unlike nearly any other sport, America’s Cup sailing represents an unparalleled competitive thrill and success based on both mental expertise and physical finesse. The sport embodies grandeur and freedom on an exhilarating scale, with a global appeal that traverses international territory in terms of athletes, fans and worldwide competition.

“As one of the world’s most loved champagne, Moët & Chandon shares a pioneering vision with this iconic sport.”

“The America’s Cup is the epitome of elegant achievement and the bold pursuit of victory. It is a perfect reflection of Moët & Chandon’s own pioneering spirit of success,” said Stéphane Baschiera, President & CEO of Moët & Chandon.

“We raise a toast to this prestigious event and its exceptional participants. We are proud to accompany them over the next several years in their remarkable Moët moments.”

“The America’s Cup and Moët & Chandon have a long relationship of celebrating success together,” said Harvey Schiller, the Commercial Commissioner of the America’s Cup.

“We look forward to more celebrations as we start racing in the Louis Vuitton America’s Cup World Series and build towards our final races in Bermuda in 2017.”

“Moët & Chandon brings a spirit of success and glamour to international sporting events around the world. The Maison’s sports heritage is rooted in a mutual appreciation for shared celebratory moments, the pursuit of success and quality, and a taste for challenge.

“Whether celebrating personal athletic accomplishments of sponsoring the world’s most renowned athletic competitions, Moët & Chandon is one of the icons of victorious achievement in sports.

“The Moët & Chandon tradition of supporting the grandest achievements lives on as a ‘grand prize,’ where a bottle of the Maison’s iconic champagne becomes the award itself for champions. Victorious athletes celebrate their memorable triumph on the winners’ podium, by accepting a well-deserved bottle of Moët & Chandon – a symbol of success.”

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Comments (3)

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  1. Cow Polly says:

    More than happy to throw my support behind this particular sponsor….hic!

  2. sage says:


  3. Be Realistic says:

    Well thank goodness for that.