Mobile App Customized For Corporate Games

October 25, 2012

The Bermuda Corporate Games is set to start Friday [Oct 25] with a record number of athletes per capita participating in this global phenomenon.

The Games organizers have also arranged to have a customized mobile app, available for all 1500 participants during the weekend of sports and beyond. The app will also be available to retailer to target holiday shoppers during the highest retail season.

The mobile application will connect athletes, spectators and members of the community to all of the information surrounding the Games from event schedules, transit information, social activities, venue maps and valuable local savings offers provides users with customized information.

David Peres, Chief Marketing Officer of Adcentricity, developer of the app commented: “We’ve been building the app for the past year and a half and knew that the Bermuda Corporate Games would be the perfect opportunity for its debut.

“The app has evolved from traditional shopping to now encompass sport and tourism. Since the Bermuda Corporate Games is the ultimate mix of sport, tourism and networking, making our decision to launch it in Bermuda is really a no-brainer”.

“The Official Bermuda Corporate mobile application can be found in the Apple App Store and Android Marketplace. Blackberry uses can join the Bermuda Corporate Games BBM Group to get key information. We encourage everyone to download the app to stay on top of the games events and to save with some fabulous local offers.” Said Peres.

The Games will see every day athletes representing large and small companies, organizations and charities, spreading out across the island to compete in sports from badminton to beach volleyball, golf to netball, tennis, to ten pin bowling, squash and seven other sports, in a spirit of friendly competition.

Atlantic Region Licensee holder, Suzie Pewter, President of the Whitfield Group Ltd., commented, “Since it’s inception 25 years ago the Corporate Games continues to evolve it’s technology infrastructure and the addition of a mobile app to support the games Is just what the games and Bermuda needs.

“My mindset in purchasing the license for the Atlantic region was to not only give Bermuda a platform to build global business development opportunities but to implement some new ideas into running the Corporate Games and using Bermuda as a template to build on for other Corporate Games events to take place along the Eastern Seaboard of the United States and even Toronto Canada” said Suzie Pewter.

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