Use Chiko’s Smokey Rub, Win “Great Prizes”

September 5, 2014

After first introducing his product at Harbour Nights in June of this year, young Bermudian chef Michiko Campbell’s Chiko’s Smokey Rub has since gained buzz in Bermuda and the United States, spreading to tastebuds as far away as California.

With yesterday [Sept 4] marking the three month anniversary of the rub’s release, Chef Campbell is holding a competition for customers to send in their finest recipes that have incorporated the rub, running throughout the month of September.

Invited to “get their chef on,” participants in the contest stand to win great prizes.

chiko smokey rub comp

Able to be applied directly to the surface of meat prior to cooking in order to add a unique flavour, including chicken, beef, pork, and seafood, the rub is also recommended as a topping for dishes like stir fry and french fries.

The popular rub’s young creator studied at Johnson and Wales University to become a professional chef with scholarships from the Bermuda Department of Tourism, the Ministry of Transport, and Royal Caribbean Cruise Lines International.

With Harbour Nights over for the season, interested eaters can still get their hands on Chiko’s Smokey Rub by calling 441-704-4566, emailing, visiting the product’s Facebook page, or visiting its official website.

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Category: All, Business

Comments (4)

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  1. Glenda says:


  2. Chiko says:

    I also had a customer come to Harbour nights this summer, who were heading to Australia with my rub. ;)

  3. street wise says:

    Well done!. A great idea coming into fruition. Once it catches on it will sell by word-of-mouth. Hope you’ll be able to satisfy the demand…..

  4. Rica says:

    So proud of you. Finally got my bottle this week.