Digicel: ‘Continue To Knock Down Internet Prices’

June 14, 2013

Digicel has introduced a new line up of home internet plans with lower prices. Starting at $30 per month for 2 Mb per second speeds, the new plans make faster speeds more easily accessible for all residents.

“When Digicel first purchased Transact and started offering home internet in November 2011, we told the public that we intended to bring prices down by enhancing competition,” stated Digicel Bermuda CEO, Wayne Caines. “Within two months, annual internet rates were up to $130 lower for the same speeds.”

Mr. Caines continued, “We have continued to knock down internet prices, leading the competition in our goal to make internet more affordable for the average Bermudian.

Update: Photo of Digicel promo in Hamilton this morning:

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“Our new, reduced rates demonstrate this commitment. An 8 Mb plan, which our competitors were selling for $129.95 per month in 2011, is now available for just $70 per month. There is no denying that Digicel has knocked down internet prices drastically.”

Customers switching to Digicel Internet will enjoy the first three months of their home internet service free upon signing up for one of the new plans. Current Digicel Internet customers are encouraged to call 500-5000 or to email info.bermuda@digicelgroup.com to switch to the new plans.

“By calling or sending us an email, customers can specify if they wish to stay at the same speed and pay less, or if they wish to pay the same – or slightly less – and receive faster service,” explained Mr. Caines.

More information about the new plans may be found at www.digicelbermuda.com.

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Comments (26)

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  1. geek man says:

    okay, I like where this is going! Gotta admit, Digicel keeps pushing the competition going

    • BendEm Like Beckam says:

      Not exactly true. TBI lowered the rates months ago and have offered 8MB for $69.95 – with free wifi zone data access – and no contract. Digicel is now playing catch up but there is still the danger of a contract I believe. If you are not happy with the service, well to bad you are stuck.

      • Good Morning says:

        I like how TBI supposedly lowered the rates… The price war has been going on since Digicel bought Transact. Remember, right before TBI took them to court? LOL. I can’t be the only one who remembers this…

      • MacMan says:

        I just read the terms and conditions. Only if you choose a plan and take the 3 months free promo are you held to a contract. I think that’s fair considering the company is making no revenue off of you for 3 months. But if you don’t take the promo, you can get the same prices which are cheaper than everyone else’s. Some prices are cheaper by far!

        I really don’t care who did what first. Digicel lowered, then TBi, then Digicel, and then and then and then. What matters most is that the monopoly that Logicrock had is eroding. Consumers have choice and are benefitting.

  2. unreal says:

    What a sad situation Bda’s inet subscribers are in. This announcement comes after logic and TBI reduced their rates the last few months. I always wondered how I-net companies can get away with charging such exorbitant rates for i-net; sad part is that the rates are still too high and all of them know it. The price fixing has simply come down a rung.
    If companies can afford to give three months free for a new sign-up it goes to show how much money they make on that rate thereafter.
    I-net is just another essential service nowadays that Bermudians pay way too much for.

    • Umm.... says:

      You do realize the high cost of doing business in Bermuda right? Logic, Northrock, and Digicel/Transact have already had costs associated with operating residential Internet. TBi could afford to come into the market and drastically reduce prices because they were never operating residential Internet. So while their introduction into the market has brought prices down, it wasn’t as if they were an incumbent. I’m sure the incumbents could have, but at what cost? Cutting of staff?

      It would be interesting to see how much the costs of getting off island (undersea cable) has come down. Is the RA even looking at this or are they just focused on the service providers and local loop companies. Off island access is the main reason why prices are so high.

      Regardless, prices coming down are a good thing. I’ll at least check it out to see how much I can save.

  3. reality bites says:

    @unreal
    truth is we pay too much for EVERYTHING in Bermuda

    for fruit, bread, gas and even coffee…

    Between Logic and Northrock they have been in the game forever and made millions I am sure, and now that they are merged they must have 80% or more of the internet business.

    We need challengers like Digicel and Tbi to shake things up.

  4. Nostra says:

    Thank you! Logic just called me last week and put me on their new 8Mb for $99.95. Digicel is selling the same 8Mb for $60 and I’ll get my first 3 months free. No brainer!

  5. Enforcer says:

    Dont forget the cellular costs- Govt takes their piece up front however the prices are still way too high. Digicel work on that and your customer service. You continue to squeeze your vendors for breaks you make want to reciprocate!

  6. Charter says:

    They’ve gotta a long way to go before our pricing is reasonable.

  7. Charter says:

    “You do realize the high cost of doing business in Bermuda right?”

    LOL, you work for a telecom right? Then why are similar sized islands elsewhere paying so much less than us for more speed? Sometimes with the same vendors!

    • Umm.... says:

      No, but I’m just not someone who thinks that our prices should be aligned with US prices. It seems like most people here only want to compare us to the US. Cost of infrastructure is much higher. And the ROI is so much longer. If we had a larger population, prices would be lower because it wouldn’t take a company as long to get a return on that investment. I just looked at the Internet prices in Cayman and they are very similar to ours. So I’d like to know what island of our geographical and population size has much lower telecom prices.

      While I’m certain that every consumer want lower prices, are we willing to accept lower wages to get them. If any company slashed its payroll in half, they could lower the prices on all their products/services.

    • unreal says:

      exactly my point, we have been financially raped for years by the telecoms. The lowering of rates is still not enough comparable to other juridictions.
      There is only so much available demand on the island, so the telecoms are fighting over a limited amount of consumers.There are vey few “new” subscribers….just “switchers”.

  8. Right says:

    Best rates……worst customer service. No thanks. Not worth the aggravation.

  9. yes eye says:

    I switched my home internet back in April to Digicel, and now I just called in and moved to the new plan. it was simple and the tech person helping me was actually very switched on…I’ll give credit where its due, had nothing but good experiences so far. their help line people are just as good as when I was with Time Warner in NYC

  10. stuckin1965 says:

    If you want 3 months free your are actually signing a 15 month contract. This is as per their customer service rep.

  11. Mike says:

    A word of warning, if you do not call these ISP’s and tell them you want the new lower rates they will continue to charges you the old rates. In particular those customers who have they card charged monthly.

  12. To Be Real says:

    And what’s the deal with the girls in short shorts and high heals everytime they put something on? Unnecessary and sexist if you ask me…..

  13. STOP: Hatin' is bad says:

    @to be real
    so the boxer with no shirt was sexist too? and their last promotion that had the people (male and female) going around on bikes was sexist too?

    gimme a freakin break.

    • reality441 says:

      So I guess you work for Digicel. Yes its offensive. Not too long ago there was a picture of their CEO with these scantily dressed girls promoting some new business services. Its 2013 so get with it.

  14. Cleancut says:

    I am paying $70 for 4mbs at northrock and now I can get 8megs for the same price, well it’s a no brainer, unless northrock will match it, save me from changing my address if they do.

    • Chickle says:

      8MB at TBI is $69 as well -with No contract, and they give you free wifi zone data. I have data on my phone so it is not a big deal for me but for someone that does not have data and works in Hamilton , St. Georges and Dockyard its a great free add on to give them wifi / data at least part of the time.

    • On dee island says:

      I signed up for Digi rather then having North Rock match. They have been hosing me for years and never drop their prices first … EVER

  15. Time Shall Tell says:

    Now only if they could do away with contracts, also lower the connection service fees (Telephone company, cablevision) & actually deliver on the service that you’re paying for (instead of massive internet slow downs & drop outs).

  16. Y-Gurl says:

    How about you focus on your core business and get that working properly