Premier Meets With India’s Largest Travel Company
During the course of the Premier’s recent visit to India, he had the oppportunity to meet with KUONI India, the largest travel company in the South Asian country, with talks centering on the benefits of targeting potential Indian tourists on the Atlantic east coast.
KUONI has a sales turnover of $450 million, and employs 2700 men and women across 347 offices. Several affiliates are based in the US. It is the number one outbound tour operator in India and has won numerous awards including: The Best outbound operator for the 4th year in a row and the Conde’ Nast Traveller Readers’ Travel Award for 2010.
Pictured below left to right: Ms Arnavaz Bhaka – General Manager, Mr Sachin Verma – Zonal Manager, Premier Dr Ewart Brown, Ven Subramanian, and Mr Parveen Jiterwal – Marketing Head.
While in India the Premier and Sports Minister Glenn Blakeney attended the Commonwealth Games, met with Bermuda’s athletes, and participated in the signing ceremony of the Tax Information Exchange Agreement (TIEA) with the Government of India.
Am I the only one that realizes that we should be concentrating on our target market, North East America and Canada? To travel to Bermuda from India one has to get to Gatwick London then to Bermuda or New York to Bermuda. This is a long way to go when when there are so many cheaper options in Europe and that side of the world. I just had dinner with a couple from Boston and they have been coming here for 30 years, they have noticed the decline in Bermuda and said there is little to no advertising in their area for Bermuda. Before one says advertising at Fenway Park…please advertising to baseball fans a country that has no baseball.???/ It is so easy to get to Bermuda from Boston, New York, Baltimore yet we only bring in 200,000(if that) tourists a year..and most of these are on the cruise ships. Advertise in these areas..Jamaica is, Aruba is, Dominican Republic is ETC…but yet we are less than 2 hours away from these destinations….
KNOW YOUR TARGET AUDIENCE …IT IS NOT INDIA AND CHINA
Good point. Plus, the more people we have flying in, the cheaper it is for us to fly out.
I guess the Indian tourists will come flooding in now just like the Chinese have after his visit there! I can’t turn a corner in Hamilton without bumping into a Chinaman!
Good grief. When will this charade be over?
India & China are the only 2 countries that have not been hit by the Recession. China a population of 1,324,655,000 and India 1,139,964,932. That’s a lot of people = $$$
Remember Bermuda, the only thing keeping you alive is tourism!
Be happy we still have people coming to the Island no matter where it’s from.
And the “Chinaman” comment … ahhh rude, racist and very Ignorant!