Freisenbruch-Meyer Facebook Page: Win $250
Freisenbruch-Meyer is offering a promotion in which their 130th Facebook fan will recieve a $250 Phoenix gift certificate redeemable at any Phoenix store. As of this writing they have 111 fans, so within 19 more the winner will be chosen.
The Freisenbruch-Meyer Group provides insurance agency, broking, underwriting and management services to the domestic and international Bermudian markets. The insurance company says “You can never be too prepared for a Hurricane. Make sure you have your supply of batteries, candles, water, canned food and maybe even a generator. Become our 130th Fan and recieve a $250 Phoenix gift certificate redeemable at any Phoenix store to help purchase your hurricane supplies.“
You can join their page here.
(Update 6:06pm: They have passed the 130 mark with Kim Clarke being the lucky winner, however will be offering the same prize again for their 230th fan)
Thanks Bernews. You really helped to push our numbers. Well done at truly being a real time social media and news advocate!
No problem, it`s great to see traditional companies taking to social media…
These sorts of social media strategies for amassing fans or followers are not entirely well thought out as the rules for winning are way too simple.
These sorts of contests pop up all over the net and I am sure as a result there are people who have written scripts that will regularly poll the facebook or twitter page (or insert social network page here) and determine when the ideal moment is to automagically register, becoming Target Number fan in order to win.
A much better strategy is something along the lines of:
* First N number to like (follow or fan) X page will be automatically added to draw for their chance to win said prize
As a result of this:
1. You can’t build a script that helps you win
2. People are rushing to become a fan
3. Everyone has a sense that there’s a chance they’ll win
Hi Louis,
Thank you for your comments. It is precisely this type of instant and constructive feedback that we hoped to elicit by using social media, such as Facebook and Twitter.
With that in mind, we are very pleased to advise that we have decided to hold a draw for another $250 Phoenix gift certificate, as well as a copy of our sponsored ‘Ride The Wave’ CD (www.fmgroup.bm/ridethewave).
All of our first 300 Facebook followers will be eligible for this draw. Please note that we will still offer a $250 gift certificate to our 230th Facebook follower.
We would also like to offer you a small token of our appreciation and kindly ask that you email our Business Development Officer, Ms. Antonia Mills at amills@fmgroup.bm.
We thank you again for your response and look forward to hearing from you.
Kind regards,
Bill Davidson
Special Projects Officer
Freisenbruch-Meyer Group
You’re welcome, anytime.