History: 1909 Ad Offers $40 Cruise To Bermuda

July 22, 2013

Remember the stories that your parents used to tell about prices so low that you could barely imagine them?

Taking inflation out of the equation – because it ruins all of the fun if we don’t – it really is a great joy to close your eyes and picture the days of five cent bottles of soda, brand new cars at a few hundred dollars, and other items that had cost a very small fraction of what they do today.

Assuming you enjoy that imaginative endeavor and have taken a cruise sometime in the past 10 years, you’re sure to enjoy this ad from the Bermuda-Atlantic S.S. Company promising a Bermudian cruise for a mere $40:

1909 ad

Promising Bermuda to be “a paradise on earth,” the ad raves about the island’s lush foliage and warm seas, while throwing in a guarantee of sporting events to make the trip even more interesting. Providing an added bang for your buck is the fact that your $40 includes stateroom, berth, and all meals.

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Category: All, History

Comments (1)

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  1. Xman says:

    …… but there were Guidlines that came with this too ……
    [1] you had to be rich
    [2] and you had to be full European blood – unfortunatly

    $40 bucks was a hell of a lot of money back than – my Grandfather paid 45 pounds for his land and House back than.
    which means this trip would have been $400,000 today!