Style Blog Highlights TABS Bermuda Shorts

September 26, 2014

An article recently published by UK style blog Wear & Where has spotlighted TABS Bermuda, a local company that aims to provide authentic Bermuda shorts to the world.

Quoting TABS owner Rebecca Hanson, the article says, “Everyone has heard of Bermuda Shorts, but no Bermudian has ever stepped up and said what ‘The Authentic Bermuda Shorts’ are. So I decided to show the world what Bermuda Shorts are really made of.”

“TABS was launched on Bermuda Day – May 24 – last year. A year on, we have 14 Bermuda inspired shorts, belts and traditional socks and sell our product internationally via the online store and the leading local men’s department store A.S. Cooper’s.”

“It’s an exciting time for Bermuda Shorts as we have seen them take centre stage on the 2014 catwalks and at the Winter Olympics.”

When asked about the typical Bermudian look, Ms. Hanson tells Wear & Where, “Bright, colourful and put together. Bermudians like to make an impression.

“Although we are relaxed, we are big on tradition and are conservative in some ways. For instance, you couldn’t stroll into town in your bikini top like you can on some islands, and you’re not allowed to wear swimwear on public transport; here, the bikini and skimpy outfits are for the beach and boat.

In describing the company on their own website, TABS said, “TABS are inspired by Bermuda and designed exclusively for the Bermudian people. With a demand for quality and an eye for design, Bermudians are fashion conscious and like to make an impression.

“TABS represents these people; they are colourful, trendy and playful. The colours are inspired by the island; the red is colour matched to the local Red Bird; the pink to the walls of the famous Princess Hotel; the orange the same as the Bird of Paradise Flower.”

Click here to read the full article on

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Comments (31)

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  1. more than enough says:

    I would not be caught dead in bermuda shorts. They are in no way ‘stylish’ and definitely not part of my tradition.
    Luckily for you they are popular with some. You mentioned them bieng on center stage at the winter olympics, but I seem to remember that did not go over too well, with people making fun of the participants. So not so popular with all.
    Bermuda shorts do not represent me as a bermudian, never has and never will.
    Good luck!

    • strike fund says:

      It takes a real man to be able to wear them.

      They do represent Bermuda whether you like it or not. Its a shame you distance yourself from something that our tourists love and raises our profile.

      • more than enough says:

        A real sell out man

        • sage says:

          Have some respect for our culture, do you guys realize how many meaningful overnight relationships I’ve had by just rockin’ my bermujan shorts pulled up to the navel whilst going commando? Killer moose knuckle, chicks can’t resist!

    • Triangle Drifter says:

      Let me guess. You are one of the guys shuffling along with the waist hanging down over your backside with the boxers out the top. The crotch is below the knees. Yeah…thats real Bermudian.

      • more than enough says:

        This is suppossed to be a source of pride?
        One day some idiot decidided to cut and hem his suit pants, and now this great form of ingenuity and creativity is supposed to represent us as a people? Typical approach.
        I am sure that thousands have flocked to our shores just to admire the posturing bermudian male species parading around in his pink shorts, in his natural habitat…hoping to be able to snag a pair or two for themselves.
        Why not cut the sleeves on the blazer? Maybe that can be our next tourist attraction.
        No wonder tourism is lacking, our product is too expensive, and too pretentious, without providing quality for quantity.
        Feel free to follow this tradition, and take as a source of pride, something which you had no part in creating.

        • Toodle-oo says:

          Still can’t get anything right , can you ? It must be awfully frustrating .
          The history of Bermuda shorts is in no way tied to ‘some idiot who decided to cut and hem his suit pants’ .

          You may hate it but they ARE a cultural icon even if you hate to show you’re knobbly knees and wimpy gams.

          Please educate yourself and learn the history .

        • Triangle Drifter says:

          As usual, wrong again.

    • Creamy says:

      You’re not a real Bermudian then.

      • more than enough says:

        Oh so thats one of the requirements?

      • more than enough says:

        I also disassociate my self from the so called “bermudian” terms such as “um um”, “mornin’ mornin”, and “chingas”.
        This form of illiteracy should definitely not be a source of pride for bermudians. Seems to fit too well with the term “yes masa” for me.
        Time for us to come up with some new ideas, something sensible.

  2. Baygrapes says:

    Watching this from the UK and I think this is a great little video. Well done and keep up good work. Getting Bermuda back to work…one pair of shorts at a time!!!!!

  3. Gary says:

    Well done you guys. Plan to get myself a couple pairs to wear when next I go home. Complete with tall socks and blazer.

  4. Triangle Drifter says:

    We may get a little fun poked at us for our shorts but when we wear them overseas, complete with the blazer, a Bermuda tie, knee socks & docksiders, there is no mistaking who we are & where we are from.

    Worn with pride again.

  5. Ace girl says:

    Great video. Wonderful to have an authentically traditional product for Bermuda. So important to keep the traditions alive. It is o.k that people won’t be seen dead in them. You may not be seen dead in what they like to wear. Good use of locals in this upbeat ad. I hear the only downside to all of this is the cost of the shorts. Might want to consider a less expensive collection for some…just a thought.

    • more than enough says:

      I figured they were “high end”, but didn’t want to assume…how much do they cost?

      • more than enough says:

        Holy crap! $98.00 a pair? Now that’s bermudian for you!

  6. Sav Vie says:

    You are so so soooooo dumb and ignorance , for disgracing the Bermuda culture like that with ANGER I love those shorts and you know what ??? Women are wearing the compleat set now so how do you LOVE It ????? Man.

    • more than enough says:

      I’m dumb? Take a spell check.
      Yuh nuh ready fi mi

  7. Tourism Advocate says:

    Bermuda shorts are a profile raiser for Bermuda. Bermuda shorts grab the media’s attention and are instantly recognisable for readers/viewers around the world when they see them in media. You don’t have to like wearing Bermuda shorts to appreciate the positive affect they have on marketing the island to potential visitors.

    • more than enough says:

      If you don’t stand for something, you will fall for anything.
      I take pride in things that I have accomplished, or helped to accomplish.
      Are you willing to take responsibility for our failing tourism product? Since the shorts play such an integral role why is tourism not booming? With these shorts in the foreground we should be able to dismantle the bta and fire the tourism minister. Why waste millions of dollars when we have the shorts leading the charge raising our profile, grabbing media attention and having such a positive Effect marketing bermuda to potential visitors.

      • chris smith says:

        I don’t think your issues are with these shorts. If you want to talk there are help lines. Happy to help you.

        • more than enough says:

          I don’t care what you think

          • Allan says:

            Hilarious… you might as well said na na na na na.

            So… you use these forums to tell the world your issues (which seem to be many) but dont care what anyone else thinks.

            there is a word for that – you should look it up.

            • more than enough says:

              KMA b/***

            • more than enough says:

              This idiot and you think I have “issues” and “need help”
              So no I don’t care what either of you think.

  8. Vhovho says:

    Great video. I think men look attractive in Bermuda shorts.