Pink T-Shirts Launched For Cancer Awareness
Bermudian clothing brand Pressure ‘Til We Perish has launched a special line of pink t-shirts to support Breast Cancer Awareness Month.
Brand owner Vincent Darrell explained that a portion of the sales would go directly to the Bermuda Cancer and Health Centre charity.
“This campaign truly reflects the community Pressure ‘Til We Perish is building – a community of people who remain strong and united through hard times,” Mr. Darrell told Bernews.
“Our brand represents the resilience that many embody, especially those facing difficult challenges such as illness.”
For Mr Darrell, the cause is personal. “My brother is fully recovered from cancer, and my mom has breast cancer, so this initiative is personal to me,” he said.
He added that he had been in close contact with the Bermuda Cancer and Health Centre on Point Finger Road, which he said supports the campaign.
Currently studying at Solent University in Southampton, England, Mr Darrell hopes the shirts will inspire solidarity throughout the month.
Those interested in purchasing a t-shirt can reach out via Instagram at @pressuretilweperish or email pressuretilweperishofficial@gmail.com.
Donations will also be accepted by anyone who wishes to support the initiative further.
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