Videos: Newly Merged CellOne Opens Doors

May 16, 2011

Today [May 16] the new CellOne retail store officially opened on #18 Church Street in Hamilton, two weeks after the announcement that M3 Wireless will be merging with CellularOne.

CellOne Opening Church Street Bermuda May 16 2011

The new company is keeping the pre-existing CellularOne management team and will operate under the CellularOne brand, although it has been rebranded slightly as CellOne, and will use a purple theme.

Frank Amaral, CellOne’s Chief Operating Officer said, “It is only fitting that the new company be given a new look. We are excited about bringing these two great companies together and felt the new company deserved a refreshing new look.We feel purple evokes passion and friendship much like our employees at CellOne and the people of Bermuda.”

CellOne Opening Church Street Bermuda May 16 2011-2

A spokesperson previously confirmed there will be no changes to customers’ phone numbers and said, “There will be no service disruptions and the new company will honor existing agreements, service plans and pricing.”

“We are creating a stronger and more capable single wireless company out of two very complementary businesses,” said Kurt Eve, CEO of ATN’s Bermuda operations.

“We are confident that, as we grow our service and products, more and more customers will see the great value of the new CellularOne. We are going to use our combined strengths in the marketplace to deliver new products, greater coverage, better service and more options for our customers.”

With the newly completed merger, Bermuda now effectively has two cellular providers; M3/CellularOne and Digicel, although there are rumours that one of the local internet service providers is looking to possibly expand into the cellular business in the future.

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Comments (6)

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  1. N/A says:

    Spoiler Alert! Nobody cares what the new color is, just get some quality service for the prices that we’re paying. God forbid Verizon Wireless, T Mobile, or Sprint come to the island because CellOne & Digicel would go bankrupt…

  2. Stayin Down 'n' Dirty says:

    They had some really good cupcakes ! !

  3. open your eyes says:

    With the prices that we as Bermudians pay for cell phone I do hope that the price will come down now that cell one and 3 M have joined.

    • DB says:

      When companies Merge there is never low prices less competition, so they will stay the same or go higher.