Hashtag: #BTATourismForward
Tourism Forward: Oracle Team’s Bermuda History
[Part of the Bermuda Tourism Authority’s ‘Tourism Forward’ series] To commemorate the 4th of July, we’re taking a look back at Oracle Team USA’s years in Bermuda through the lenses of its media producer, Sam Greenfield. A scan through the team’s social media pages and Sam’s Instagram account give a glimpse of the thousands of amazing... Read more of this article
Tourism Forward: JetBlue Dials Up Hospitality
[Part of the Bermuda Tourism Authority’s ‘Tourism Forward’ series] JetBlue Vacations customers who come to Bermuda are getting the VIP treatment when they land at L.F. Wade International Airport. JetBlue selected Bermuda as the sole destination for a pilot programme where JetBlue crew members greet JetBlue vacations customers as they deplane... Read more of this article
Tourism Forward: Boy Scout Troop’s 50th Visit
[Part of the Bermuda Tourism Authority’s ‘Tourism Forward’ series] Bermuda’s hospitable people and a hog penny are the driving forces behind why a Boy Scout troop from Manchester, Connecticut has just completed its 50th visit to Bermuda. The young men who make up Troop 25 are between 17 and 18 years-old and are rewarded with a trip to the island... Read more of this article
Tourism Forward: Bermuda A Leader In PR
[Part of the Bermuda Tourism Authority’s ‘Tourism Forward’ series] Fourteen months of consecutive vacation air arrivals growth proves travel consumers are responding well to Bermuda’s positioning as a youthful sport and adventure destination. Over the past two years, the Bermuda Tourism Authority marketing team has pitched adventure storylines... Read more of this article
Tourism Forward: ‘Fishing Off The Rocks’
[Part of the Bermuda Tourism Authority’s ‘Tourism Forward’ series] If you grew up fishing off the rocks in Bermuda, Bryan Harvey is determined to have you rediscover that experience Sunday on the Railway Trail in Hamilton Parish. He’s part of the Bermuda Tourism Authority’s Rediscover the Rail Trail event so that the experience he began offering... Read more of this article
Tourism Forward: Ocean-To-Table Experience
[Part of the Bermuda Tourism Authority’s ‘Tourism Forward’ series] Although today marks the final day of Bermuda Restaurant Weeks and its delicious Bermuda-inspired menus, no one has to abandon the island’s food culture for the rest of the year. One of the most memorable moments of Restaurant Weeks 2017 was the launch at Lost in the Triangle... Read more of this article
Tourism Forward: ‘Thank You, Bill Hanbury’
[Part of the Bermuda Tourism Authority’s ‘Tourism Forward’ series] At a quaint send-off reception this week key stakeholders in the tourism industry said thank you and farewell to Bill Hanbury, the former CEO of the Bermuda Tourism Authority [BTA]. Mr Hanbury was joined by his wife Valerie. Government leaders were also on-hand to offer their... Read more of this article
‘Tourism Forward’: Growth In Dive Vacations
[Part of the Bermuda Tourism Authority’s ‘Tourism Forward’ series] For centuries, Bermuda has been widely recognised as the shipwreck capital of the Atlantic Ocean and an enchanting playground for scuba divers. Dedicated Bermuda Tourism Authority [BTA] sales and marketing activities use these realities as selling points to attract visitors. In... Read more of this article
BTA: A Few America’s Cup Wins for Tourism
[Written by BTA Chairman David Dodwell as part of the Bermuda Tourism Authority’s ‘Tourism Forward’ series] Sailing fits perfectly into Bermuda’s seaside lifestyle – that is true today and all the way back to the advent of the Bermuda rig. Despite that reality, it is fair to say our country’s bid for the 35th America’s Cup... Read more of this article
‘Tourism Forward’: Growth In Younger Visitors
[Part of the Bermuda Tourism Authority’s ‘Tourism Forward’ series] The irrefutable growth in young visitors this year is not an accident. It’s deliberate. It’s traceable to a fresher, more vibrant brand launched in January and the integrated marketing strategy that is delivering new brand messages to the marketplace. The Bermuda... Read more of this article
BTA: Live Local Entertainment On The Beach
[Part of the Bermuda Tourism Authority’s ‘Tourism Forward’ series] Horseshoe Bay and Tobacco Bay will be vibrant with live, local entertainment this Labour Day holiday weekend. Since midsummer more local entertainers have been performing at public beaches thanks to a Bermuda Tourism Authority [BTA] grant process that invests in applicants... Read more of this article
‘Tourism Forward’: Attracting Film Productions
[Part of the Bermuda Tourism Authority’s ‘Tourism Forward’ series] Bermuda is on the short list of locations for a major motion picture. As the certified film commission for Bermuda, the Bermuda Tourism Authority [BTA] assisted the film’s producer with location scouting on the island during previous visits and helped facilitate... Read more of this article
BTA: Locals Asked To Review On TripAdvisor
[Part of the Bermuda Tourism Authority’s ‘Tourism Forward’ series] Locals who like to travel and review their experiences on TripAdvisor are being asked to do the same thing here at home when they eat, shop or explore Bermuda. The Bermuda Tourism Authority [BTA] says travel reviews written by people who live in the destination have... Read more of this article
‘Tourism Forward’: Crown & Anchor In Casinos?
[Part of the Bermuda Tourism Authority’s ‘Tourism Forward’ series] Now that the government has passed legislation to allow casino gaming in Bermuda, we wanted to know what kind of games would be offered to visiting gamblers. Richard Schuetz, the executive director of Bermuda’s Casino Gaming Commission, told us the list of games on... Read more of this article
BTA’s ‘Tourism Forward’: New York State of Mind
[Part of the Bermuda Tourism Authority's 'Tourism Forward' series, written by Philip Barnett, BTA Board of Directors] Sometimes one data point can tell a story more compelling than if it were prose. Take a look at the Bermuda Tourism Authority [BTA] results released this week regarding visitor arrivals in the first quarter. You already know about the... Read more of this article
BTA’s ‘Tourism Forward’: Brand Identity
[Part of the Bermuda Tourism Authority's 'Tourism Forward' series] The Bermuda Tourism Authority [BTA] wants visitors to know Bermuda is set apart by its location, way of life and a certain mystique. These characteristics are woven into Bermuda’s brand messaging going forward. Much of it is already happening. It’s the end result of many... Read more of this article
