$0.05 For Every Gallon Of Gas To Be Donated

November 19, 2012

Esso Bermuda has launched its “Help Us Help” promotion, whereby for every gallon of gas that is pumped at all Esso stations from now up until January 11th, 2013, 5¢ will be donated to the Bermuda Diabetes Association. All proceeds raised will go to the Bermuda Diabetes Association in order to assist the organisation’s daily operations and to aid in the educational outreach and awareness programmes.

It is estimated that almost 20% of our population in Bermuda has diabetes.  Diabetes, if not properly managed can lead to devastating complications including; heart disease, stroke, kidney failure, blindness and amputations.

The Bermuda Diabetes Association was formed in 1979, not just for support for those living with Type 1 and Type 2 Diabetes, but to take action to reduce the high incidence of diabetes complications.

Type 2 Diabetes can often be prevented through healthy lifestyle choices and exercise. Proper education and adequate resources are vital to try to prevent the numbers, particularly of young people, being diagnosed with diabetes in Bermuda each year. Access to information, and programs for those people with diabetes are critical to help people take control of the disease and prevent illness and complications.

The Help Us Help charity promotion is run by Esso and its Dealers. Participating Esso stations are: Sandys, Port Royal, Warwick, B.I.U, Esso City 24/7, Collector’s Hill, Crawl and St. George’s.

Lead Country Manager of Esso Bermuda, Mark Fields commented: “Esso Bermuda and its Dealers are proud to promote the Help Us Help programme for 2012 benefitting the Bermuda Diabetes Association. Step by Step we are assisting the Bermuda Diabetes Association.

“Promoting awareness amongst Bermudians with regards to making healthier lifestyle choices in diet and exercise, will benefit all of us. We thank the Bermuda’s motoring public in advance for participating in our Help us Help Campaign for the Diabetes Association by filling up at one of our Esso Service Stations during this promotion period.”

Bermuda Hospitals Board Director of Endocrinology and deputy Chairman of the Bermuda Diabetes Association, Dr. Annabel Fountain commented: “Bermuda has shocking statistics with regards to the number of people affected by diabetes and particularly by the devastating complications.

“The Bermuda Diabetes Association and the Bermuda Hospitals Board Chronic Disease Management Centre are working tirelessly to educate the public on how to prevent diabetes and its complications. Diabetes can be prevented, it can be controlled and the complications are not inevitable.

“I want the people of Bermuda who have diabetes in their families or who have already been diagnosed to have hope. I want them to feel that they can make a difference to their health and the health of their families. With support from Esso, we are pleased to have the opportunity to raise awareness through another avenue and we are so pleased to have their support.”

Debbie Jones, BHB Diabetes Nurse Educator and Director of the Bermuda Diabetes Association said: ”In 1985 30 million people were known to have diabetes. Recent figures released from the International Diabetes Federation on World Diabetes Day 14 November 2012 show that today there are 371 million people globally with diabetes.

“Why the shocking increase? Lifestyle. People are not exercising as they once were and they are drinking far too many sugary drinks and eating high fat fast foods. The answer is to have everyone do 30 minutes of physical activity every day, drink water and eat healthy foods. We are so grateful to Esso for taking on this challenge of raising awareness of diabetes throughout the island and for supporting the work of the Bermuda Diabetes Association. Thank you Esso and thank you Bermuda for making those changes to your lifestyle which will improve your health.”

The Diabetes Education Centre, located in the Chronic Disease Management Centre at the Mid-Atlantic Wellness Institute, plays a major role in educating the community, particularly since 20% of the Bermuda population is affected by this condition. This past year alone, 160 patients were diagnosed at the hospital with type 2 Diabetes.

 

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Comments (3)

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  1. Serious Though says:

    Thank you for this wonderful gesture, But carefully look at the picture!!! love election time!

  2. Jus Sayin says:

    This is a great gesture and it seems all good but since Gas Prices aren’t posted in Bermuda, how am I to know that Esso simply didn’t increase the cost of fuel by 5c per gallon so that the contributions are actually paid in full by their customers. I mean for a car that holds 10 gallons of gas a shady increase of 50c is not noticeable!!

  3. Y-Gurl says:

    How about government reducing the something like $4 a gallon tax and that would give relief to all of us